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CASE STUDY - An Incredible way of Learning
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Written bySiddharth Nanda
- Book TitleCASE STUDY - An Incredible way of Learning
Book By SIDDHARTH NANDA
Details :
ISBN - 9788194927006
Publisher - Authors Tree Publishing
Pages - 50, Language - English
Price - 99/- (Paperback), 59/- (ebook)
Category - Business & Economics, Management, Business Studies, Business Case Studies
Delivery Time - 6 to 9 working days
Paperback -
eBook -
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The basic purpose of this Book is to make learning simple yet enriching so that anyone can easily read and understand. It will certainly help the readers to improve, explore, and have a meaningful insight of the various concepts and strategies.
This Book consists of various National and International case studies and covers 3 major aspects namely-
• CASE STUDIES ON MARKETING STRATEGIES TO CONNECT WITH ITS TARGET GROUP.
• CASE STUDIES ON CSR INITIATIVES UNDERTAKEN BY COMPANIES.
• CASE STUDIES ON BRAND FAILURES AND THE REASONS BEHIND IT.
("The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself." - Peter Drucker)
("Change is not a destination, just as hope is not a strategy." - Rudy Giuliani)
("The customer expects you to have knowledge of their stuff, not just your stuff." - Jeffrey Gitomer)
About Author
Siddharth Nanda
The author has more than 14 years of experience and has numerous Research Papers published to his credit on various topics ranging from Advertising, Branding, Digital Marketing and Human Resource Management etc to name a few. He is also A Certified Digital Marketing Associate and a Certified Marketing Strategy Associate.